Netflix Hires Nicolle Pangis as New VP of Advertising

Netflix has named Nicolle Pangis as its new VP of advertising, TheWrap has learned.

Pangis, who most recently served as CEO for Ampersand, is set to oversee Netflix’s U.S. and Canada advertising sales and account management team, leveraging her industry relationships and operation background to lead Netflix’s revenue strategy. She will report to Netflix’s president of advertising, Amy Reinhard.

“I am so excited Nicolle is joining Netflix,” Reinhard said in a Tuesday statement. “She has a great reputation within our industry, both for the depth of her relationships with clients and partners, and her data-driven approach to streaming advertising. Together, we’ll continue to build and scale a great ads business for our clients and Netflix.”