On a balmy night at the luxurious Hotel du Cap-Eden-Roc this week, MediaLink and its parent company UTA celebrated a VIP-packed party with a performance from superstar Lenny Kravitz.
The Tuesday night bash was MediaLink’s annual, marquee Cannes Lions event. Donna Sharp and Andrea Kerr Redniss, both promoted to run marketing consulting at MediaLink, introduced the event before handing over to iHeartMedia’s Bob Pittman, the co-host.
On the same night at the same Hotel du Cap, former MediaLink CEO Michael Kassan, who dramatically departed his own company in March this year, went ahead and launched his new firm 3C Ventures, despite a legal dispute over whether he’s allowed to compete.